Just signed up for WPEngine

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WPEngine is a super fast WordPress hosting company based in Austin, TX that fills the hosting gap between WordPress’s super expensive privately hosted VIP service and their mainstream free WordPress.com site. (VIP service is $3750 a month!)

I’ve hosted with them before at the $99 a month price which is great for what they offer, but hard to justify for a personal blog. They now offer a $29 a month plan which is a little on the pricey side, but if you plan on trying to remain available after getting a hacker news front page article, its worth it.

I’m really interested in trying out their new git interface.  It is all the rage for managing and deploying code and recently more and more PaaS companies have been offering it as a way to push out code changes.

I also brought along with me the fantastic Svbtle theme which you can download for WordPress from Gravity on Mars.

Danny Sullivan’s Epic Rant on Links at SMX Advanced

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In case you have not heard, Danny Sullivan, Editor of SearchEngineLand.com let loose with an incredible stream of consciousness rant about link building today at SMX Advanced. I was recording it, and you can hear the entire 7 minutes of it right here:

[soundcloud url=”http://api.soundcloud.com/tracks/48880960″ iframe=”true” /]

UPDATE: Here’s the text transcript:

Danny: [mumbling while skimming list of audience question for the Ask the Experts panel]

Vanessa Fox: [inaudible] we can’t hear the questions, we’re just enjoying you reading them in your mind.

Danny: Okay, okay. Oh, slap down! Can we talk about Panda recovery stories? No? Not right now.

Panda? Those who don’t want to hear about links, you want to hear about Panda?

Audience: [Various no’s and groans]

Danny: You see how hard this is to sit there and, “No, I don’t do Facebook, because I have people.” Look, let me just get the link question out of the way. I want no more than five minutes’ discussion on it, but I’m just going to tell you all the link stuff that’s coming down… I’m going to read it out to you, and get it into your mind and come up with your quick responses.

What are your top tips for doing link building? Links are still important. Nobody would deny that it’s getting harder and harder. What would you do? Gosh, my competitor is using WordPress theme links, paidlinks, and trust seal links. What should I do? Should I report those links? What percentage of your links can be crappy and still be okay? What stops competitors from buying 6,000 Xrumer links for $5 on Fiveeerrrrrrrrrrrrrrrrrr.com?

I haven’t heard anybody talk about link building tactics like article marketing, directory submissions– you see what’s in my mind– and do you still believe these tactics are effective?

Don’t just contemplate it, let is spin in your head with your ideas. Yeah, come over here and live in my world.

I still have a root domain with a strong link profile. In general, it won’t be the strongest. Does that strength allow me to be less strenuous with the deeper links that I’m targeting with the link building campaign?

Can I continue getting partial or exact match anchor text links?  And it goes on like that.

Vanessa: You were right before not to take questions.

Danny: No. No, I’m not even halfway done with the link questions. Do you guys buy links, or do you do non-compensated placement campaigns? And if we did, we’d call paid links non-paid links, that’d be like calling paid inclusion, “paid inclusion.”

Are link wheel services still safe? Some seem to have survived Penguin, but are they legit?

Panel: [Various attempts to respond] 

Danny: No, no, no. Do you have enough of the sense of the confusion that’s going on?

Vanessa: I don’t quite get it yet.

Danny: Let me just summarize it like this, and kind of crystallize what I’m seeing. [inaudible] I was telling [inaudible] this last night. Penguin has been [inaudible] really understood that a lot of people seem to think that link building meant just get links. It didn’t matter whether or not anybody actually saw the freaking links to
click on them to go do something.

When I was a little kid walking through the snow and we built links, we got links from websites that people actually went to in some way because they wanted to go to the website, they read some information, and then they said, “Oh, there’s more information about this topic. I can click on this link that will take me over there.”

You didn’t get links from websites that when you go to the homepage they say, “What is the purpose of this website? To give you links.” Or we didn’t have to worry about 2,000 directories being banned, because we only had 3 directories. We had three directories because we used them to FIND shit.

And they were called Yahoo! and the Open Directory and Look Smart, and we used them to find things. And when Google came along and said, “We would like to kill them, but we can’t kill them right away. We need to figure out what the good sites are. We’ll just crawl them, figure out what all the good sites are because they’re linked in the directories, and eventually we’ll be better than that.”

Then people said, “Well, Google, you’re all hot and awesome. How do we get to be listed with you?” Google said, idiotically, not anticipating 20,000 directories would later come, “You should get directory links.” AND THEY MEANT GET LINKS FROM Yahoo! and the Open Directory and Look Smart.

God HELP US that they ever said that, because that led us to getting the best links for ever on the top of top 20, $20 for [inaudible] nofollow.com, .edu, .org. And now, it’s like all the 13th generation SEOs that have grown up on Black Hat Warrior Fiesty Fighter [inaudible] or GetMyLinksFastXrumer.com, and that’s like . . . so
anyway.

Audience: [Applauding]

Danny: [inaudible] answer the question. I’ve been dealing…I’ve had a lot on my mind recently… but that is why I said to Matt  yesterday, “it is fine if you guys sit there and say, ‘Just go get links. It’s so easy.” It’s like, I swear, I want them to go out there and spend 30 days to get links, just to go get links, because they’re freaking hard.

One last story and I’ll let you respond. Okay? Just to illustrate. Back when I started Search Engine Land, which is a new website that I had to start over with from nothing. I had to go do link building. And one of the links that I wanted to get was from this other site that you may have heard about, run by this guy named John Batelle.

Perhaps you’re familiar with John. Big luminary in the search world. When I see John, he says, “Hey, Danny.” I say, “Hey, John.” We know each other pretty well. He seems to like me.

Okay, I’m like, “Hey, John, you linked to my old site on your blog, which is a pretty important blog about search. I would love if you would list me as one of the resources for my new site.” John’s like, “oh, dude, we’ll totally make it happen, I’ll get my guy to do it.” 

Guy doesn’t do it. Who wants to put a link on a website, right???

So then I’m like, “Hey, John, I’m really sorry, but I know you said you’d link, but you haven’t added the link, and I’d really like to get the link… is there any way you think you could add the link?”

Eventually, John was like, “yeah, yeah, I’ll get my guy to do it.” Eventually, I do get the link. But the guy when he goes to install the links decides that’s now the time to make all the links FREAKING nofollow.

So I got my link and it was worthless. And that’s from someone who knows me and trusts me.

I’m not saying it’s not like [inaudible] if you didn’t hear Casie talk from Grasshopper, she was doing some kickass link  things… Now I’ll shut up now.

Panelist Greg Boser, President of BlueGlass Interactive, summed up the panel’s response best saying, if you’re taking link building shortcuts (link wheels, buying links, etc.),  “it’s like riding a motorcycle 200 mph down an alley with a brick wall at the end… it’s not going to end well.”  Rae Hoffman, President of PushFire told the crowd, the old days of paying for links are gone.  Link building is hard… get over it.

I have to say, a rant against junk link building makes me smile… This is exactly why I co-founded BuzzStream 5 years ago (BuzzStream is a CRM that helps online marketers curate and manage influencers to promote their content).  And it’s awesome to see the efforts of Grasshopper, a big time BuzzStream user, touted at SMX, but moreover to see that keeping our eyes on true North was the right decision.

Photo Credit:  Mat Siltala

Many thanks to Danny Sullivan for granting permission to post this.

Related Searches FAIL

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Ran across this gem when I was researching “free disney android games” . This is the site Google ranks #1. As the song says, “one of these things just doesn’t belong here…”.  Clearly a danger of fully automated / Big Data SEO solutions:

Gawker’s Multi-Million Dollar SEO Mistake

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Think SEO is expensive? Try losing 30% of your traffic and revenue overnight due to mismanaged and/or ignored SEO. That’s basically what happened to Gawker this year.

Not to pick on Gawker, but seldom do business people get so much transparent traffic data to see a direct cause-and-effect of a major redesign gone bad (unless they blow a hole in their own foot at some point). So that makes this a uniquely teachable SEO moment. So what happens when you run web properties generating tens of millions of dollars in organic traffic, and one day you push a site redesign to the loud guffaws of many an experienced SEO? Look no further than the graph below.

How much did this mistake cost Gawker? $2 million, $5 million, maybe $10 million of revenue lost to bad SEO. And it’s not like selling mattresses– people don’t come back when the store is open. Missed search traffic can’t come back… you either get the click when the user searches or its lost forever. SEO doesn’t look so expensive anymore.

If you’re responsible for a search-driven web property, for the love of Mike, be smart about SEO. Test, test, test. Hire people who have the battle scars. If Gawker wasn’t owned by a sole proprietor, you can bet there would be some uncomfortable Board meetings with the title of “Why We’ve Missed Our Revenue Forecast for FIVE Months.” The bottom line is, never take your organic search rankings for granted.

How A/B Testing Can Lower Your Bounce Rate and SEO Rankings

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Much has been written about the possible SEO impacts of A/B testing, for the most part, the following criticisms or A/B testing SEO risks have been largely debunked:

  • Cloaking
  • Duplicate content
  • Lost link equity
  • Page load speed

But there is one factor I think many overlook: how a successful A/B test can impact your SERP Bounce Back Rate.  SERP Bounce Back Rate is the number of users who visit your site from Google and hit their back button.  This is a critical signal-it basically says to Google, “the user didn’t find what they wanted, now they’re back for something else.”  There is strong evidence Google uses SERP Bounce Back as a ranking signal.  There’s even a commercial blackhat tool out of Russia that attempts to manipulate this signal.   But note, SERP Bounce Back is not the same Bounce Rate most people talk about in A/B Testing.  Traditional Bounce Rate counts anyone who leaves your site after one visit as a “bounce,” even if you gave the user exactly what they wanted.

How Can A/B Test Hurt Your SERP Bounce Back Rate?

The issue isn’t so much that A/B Testing in and of itself can hurt you, it’s that by changing your page at all, you may negatively affect your SERP Bounce Back Rate.  A/B testing can give you false confidence you’re making a safe change.  If you focus solely on your optimization variable and Bounce Rate, you’ll miss it and roll out a change that could tank your traffic.

Why does this happen?

Many people imagine that when users visit their site, there is a limited set of things they can do, like 1) submit a lead, 2) read another page on the site, 3) bounce, or 4) close the browser.    Taking this a step further, they imagine that options 1, 2, and 4 are good and bounces are bad… unless the user bounces because they found something of use.  What they forget is that Google can only see two things: user searched and user came back (or not).  In other words, Google only sees a portion of the bounces, and it’s that portion that you need to manage.  But most sites don’t measure or manage SERP Bounce Back; when they A/B test, they manage only Bounce Rate.

So, you could improve the user experience in every other way-increase time on site, increase pages per visit, increase your average revenue per user, increase satisfaction metrics on your content (if you’re surveying on that), but if the number of visitors who come back to Google increases, you jeopardize your rankings.

Real World Example

Let’s say you run an apartment website and you decide to test a set of “city pages” that rank well for keywords like “[city] + apartments”.  Today, when people come to your page, there are three things they can do: 1) submit a lead for help finding an apartment, 2) click out to an apartments’ website (and leave your site), 3) call the apartment then close the browser, or 4) bounce back to Google.  From your point of view, it would be much better for your business, and (for the sake of argument) for users, to increase the number who submit leads and get free hands-on help from an apartment locator.

So you run an A/B test with a new page layout whose goal is to increase the number of leads by hovering a giant “get free help finding an apartment” button over the page.  Of course you don’t want to spike your bounce rate, so you provide a “no thanks, continue” link below it.  The naïve tester says, “if we generate more leads without increasing our bounce rate, we’ll go ahead.”

The good news arrives after a few weeks of running the test:  leads have doubled and your bounce rate has gone down slightly.

Before After
Number of visitors 100 100
Leads 3 6
Bounce 97 94

Awesome, right?  Roll out it immediately!  Not so fast.  What if this is how the test looked to Google:

Before After
Number of visitors 100 100
Leads 3 6
Bounces 97 94

Click out to apartment website

92 84

Bounce back to Google

5 10
  • What you see: 2x more leads with a lower bounce rate.
  • What Google sees: 2x higher SERP Bounce Back Rate.

Why? Bounce Rate hides the fact that your giant hover-over button caused 2x more users to have the blink reaction to leave the page… of those left, fewer clicked out to view apartments, so the overall bounce rate went down.

What’s worse is that before you did the test, 90% of your pages were only 10% better than the next-best ranked site sitting below you in the SERP’s, so when you rolled this change across thousands of city pages, it was a enough give them an edge.  You drop from an average #1 position (with 42% of the organic clicks) to #2 (with 11% of the organic clicks).  If your traffic is highly correlated with your revenue, congratulations, you’ve just destroyed 73% of your value as a company.

What Should You Do?

There are three ways to manage the risk of negatively affecting your SERP Bounce Back Rate.

  • A/B test on a sandboxed set of pages. It’s common in A/B testing to implement the Javascript code across all pages on your site, and then let the software determine when to send users to version A or B of page being tested. This is a bad idea because it introduces a potential for an unknown change in your SERP Bounce Back Rate to appear sitewide, even if only 30% of your users see the test, whatever impact the test has on SERP Bounce Back will filter into the data visible to Google. Even 30% of traffic behaving differently could be enough to trigger a rankings impact in some SERPs. Instead, select a specific set of URL’s to test, and only implement your testing tool’s Javascript tags on those URL’s. That way, if you start to see a rankings impact on your test group, you’ll where to focus.
  • Estimate Your SERP Bounce Back Rate. Measure every possible click on your site and its source, and use the data to back into your SERP Bounce Back Rate. If you capture every possible click referred by Google, then you know the only alternative place for users to go is back to the SERP. But realize your estimate may be imperfect and it would be insufficient to simply sign off on a UI change based solely on that number. You need to test it.
  • Test Changes in a Rankings Sandbox. Once you’ve tested a change and feel that it’s safe and effective, release it on a sandboxed sample of pages of your website. It’s important to hardcode the change to a set of URL’s and not to rollout the change with your A/B testing code (i.e. by sending a portion of traffic to your test page) so you can monitor rankings on the top 3 or 4 keywords for each specific page in the sandbox. You need 100% of users hitting these pages so whatever behavior effect with by pronounced and obvious. Watch ranking changes in the test group to rankings changes in a control group for 4 to 6 weeks. After that, you should have a fairly good idea whether your rankings were negatively impacted by the test.

With all things in the arena of SEO, there is no cut and dry, pat answer.   Every question is always in light of competition, always balanced against other signals.  But if you’re A/B testing a change that could impact thousand of pages, there’s a good chance a negative change to your SERP Bounce Back rate will translate into lost rankings and weaker traffic.   And if that happens, you’ll get to explain to everyone why you need to roll back UI changes that appeared to have improved conversion rates, based on a metric you can’t see and don’t have any data about.   So start managing your A/B tests more intelligently by measuring and optimizing your SERP Bounce Back rate.

Google Redefines Penalty in Webmaster Guidelines

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Google made a subtle but telling change to its Webmaster Quality Guidelines yesterday:

Following these guidelines will help Google find, index, and rank your site. Even if you choose not to implement any of these suggestions we strongly encourage you to pay very close attention to the “Quality Guidelines ” which outline some of the illicit practices that may lead to a site being removed entirely from the Google index or otherwise penalized impacted by an algorithmic or manual spam action. If a site has been penalized affected by a spam action it may no longer show up in results on Google.com or on any of Google’s partner sites.”

Why would Google change “penalized” to “impacted by an algorithmic or manual spam action”?

  • They’re trying to make it clear that they have BOTH manual and algorithmic  methods for penalizing sites that violate their guidelines.  Perhaps “penalized” was a big too vague, so they’re going with stronger more direct language to ensure everyone knows a penalty can happen without a manual review.
  • Or perhaps by calling out that their algorithms apply penalties, they’re trying to cover how Panda works, which in that case means Panda is really a penalty for violating the Quality Guidelines.
  • Given this is the lead paragraph of the Webmaster Guidelines (a highly visible place to make a change), one has to wonder if Google is putting SEO’s on notice to  anticipate another round of major spam penalties coming.

My guess is it’s a bit of cleanup from Panda, and possibly a sign spam enforcement is about to increase.

Top 5 Reasons To Attend Distilled Pro SEO Seminar Boston

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Let’s assume you know something about SEO.  You understand the basics: there’s a difference between on-page and off-page SEO, you know how to do keyword research, you’ve analyzed your pages with tools like seoMoz and you’re scoring A’s for your target terms (yea for you!), you’ve heard about SEO techniques that may be higher risk than others, and you’ve even built some links by torturing the secrets out of a competitor’s backlink profile.  But you still feel like there’s another level of knowledge and experience you have yet to tap into.  If that’s you, you need Distilled’s Pro SEO Seminar in Boston.

Writing this actually pains me.  I must admit that I had to cancel my reservation due to family obligations (it would have been nice to realize that before I actually booked my flight to Boston and bought my ticket).   But I attended Distilled’s LinkLove Seminar in New Orleans, and it was fantastic.  I bought my ticket for Boston the weekend I got back.  And based on the line-up for Boston, the content is just as strong, if not stronger.

Without further ado, here are my top 5 reasons why you should attend Distilled SEO Pro Seminar in Boston:

5) It’s cheaper.

Distilled SEO Pro Boston is $799 (if you sign up for a free seoMoz Pro trial).  That’s almost half the price of other pro conferences.

4) It’s smaller and more focused.

Small is the new big when it comes to conferences, and for two good reasons: first, cornering a speaker and asking question will be easier, you just have much greater access at a small conference, and second, it’s easier to meet people.  Who wants to attend a conference and spend the whole time talking to their coworkers?!?  Small conferences are less intimidating and people tend to be more open in general.

3) Single track, all organic SEO.

Don’t you hate it when you go to a conference to discover that the PPC kids are getting all the schwag and attention?   Not to mention the awkward conversations you have during the networking part where you’re like, “So what kinds of margins does that PPC traffic drive for you?”  Distilled Pro Boston is a single-track conference, so you’ll be surrounded by people who are passionate, advanced SEO’s.  At least for me, half the attraction of a conference is meeting really smart people who are doing cool things in your field.

2) It’s actually advanced.

Some conferences are billed as advanced and deliver on that promise in about 25% of the sessions.   Knowing how Distilled operates, looking at the agenda, and having seen some of the speakers talk before, this will not be one of them.  This will be a firehose of information.

1) Better content, period.

In New Orleans, I had a chance to talk with Distilled’s Tom Critchlow about their philosophy toward conferences.  He said, in a nutshell, it is to ” never be beaten on content.”  To this end, they hand pick only speakers they have personally seen before.  They also review everyone’s presentations and do a round of quality control to make sure everyone delivers.

Given my experience in New Orleans, I know the quality Distilled can deliver.  The Boston agenda looks fantastic.  The speakers will rock.  The attendees will be cool.   If you can make it to Boston May 16-17 get a ticket before it sells out.  Click here for the details. (Not an affiliate link, by the way, I’m just a huge fan of Distilled).

Austin Social Media 40

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UPDATE: A new list is available, and it’s MUCH bigger! Please visit my Austin Startups List site to see all 1,400+ websites/startups in Austin.

Which Austin-based Sites Have the Greatest Social Media Impact?
Based on the great reaction to the Austin SEO Power 40 list I published in January, I thought it would be fun to extend the idea to social media. Which Austin-based websites attract the most social media interaction from consumers? The list below attempts to score every Austin-based website based on a weighting of social mentions (Likes, Shares, Tweets, etc.) of each site’s homepage across Facebook, Twitter, Google Buzz, and Delicious.

 

  1. Indeed, FB: 46,720 TW: 530 Buzz: 686 Del: 12,328 (source)
  2. VRBO, FB: 29,207 TW: 266 Buzz: 457 Del: 4,520 (source)
  3. RetailMeNot, FB: 13,265 TW: 188 Buzz: 1,374 Del: 18,861 (source)
  4. AppSumo, FB: 859 TW: 5,510 Buzz: 208 Del: 475 (source)
  5. SXSW, FB: 17,588 TW: 72 Buzz: 3,441 Del: 1,533 (source)
  6. LiveStrong, FB: 14,316 TW: 891 Buzz: 663 Del: 1,586 (source)
  7. MyEDU, FB: 14,912 TW: 783 Buzz: 24 Del: 100 (source)
  8. Gowalla, FB: 2,773 TW: Buzz: 10,068 Del: 2,714 (source)
  9. HomeAway, FB: 12,697 TW: 198 Buzz: 630 Del: 2,943 (source)
  10. Despair Inc., FB: 8,976 TW: 235 Buzz: 902 Del: 3,534 (source)
  11. Whole Foods, FB: 7,888 TW: 323 Buzz: 782 Del: 1,014 (source)
  12. ACL Festival, FB: 8,965 TW: 300 Buzz: 159 Del: 62 (source)
  13. Dell, FB: 3,211 TW: 371 Buzz: 1,884 Del: 1,773 (source)
  14. Big Commerce, FB: 422 TW: 1,154 Buzz: 742 Del: 648 (source)
  15. Austin American Statesman, FB: 1,715 TW: 218 Buzz: 2,381 Del: 414 (source)
  16. Curly Nikki, FB: 3,157 TW: 176 Buzz: 751 Del: 111 (source)
  17. Deals2Buy, FB: 2,447 TW: 382 Buzz: 125 Del: 1,256 (source)
  18. uvmi, FB: 2,900 TW: 228 Buzz: 353 Del: 164 (source)
  19. Patrick’s Just Math Tutorials, FB: 3,816 TW: Buzz: 101 Del: 416 (source)
  20. University of Texas, FB: 2,242 TW: 167 Buzz: 360 Del: 434 (source)
  21. NaturallyCurly.com, FB: 2,855 TW: 108 Buzz: 59 Del: 434 (source)
  22. Salt Lick BBQ, FB: 2,535 TW: 59 Buzz: 290 Del: 126 (source)
  23. Stratfor, FB: 874 TW: 236 Buzz: 607 Del: 1,055 (source)
  24. UShip, FB: 2,629 TW: 42 Buzz: 19 Del: 587 (source)
  25. Texas Tribune, FB: 968 TW: 243 Buzz: 714 Del: 202 (source)
  26. a smart bear, FB: 58 TW: 57 Buzz: 1,982 Del: (source)
  27. Austin City Limits, FB: 2,639 TW: 75 Buzz: 23 Del: 24 (source)
  28. VacationRentals.com, FB: 2,564 TW: 45 Buzz: 12 Del: 210 (source)
  29. OtherInbox, FB: 156 TW: 272 Buzz: 918 Del: 599 (source)
  30. Spiceworks, FB: 441 TW: 190 Buzz: 158 Del: 2,914 (source)
  31. Team Price, FB: 7 TW: 656 Buzz: Del: 3 (source)
  32. Qrank, FB: 372 TW: 525 Buzz: 130 Del: 17 (source)
  33. WebmasterWorld, FB: 66 TW: 103 Buzz: 544 Del: 3,049 (source)
  34. Rick Perry, FB: 1,745 TW: 211 Buzz: 17 Del: 6 (source)
  35. CheapStingyBargains.com, FB: 315 TW: 9 Buzz: 1,403 Del: 684 (source)
  36. KUT, FB: 2,212 TW: 43 Buzz: 28 Del: 178 (source)
  37. KVUE ABC Austin, FB: 1,027 TW: 300 Buzz: 89 Del: 59 (source)
  38. The Oasis Restaurant, FB: 2,294 TW: 15 Buzz: 6 Del: 42 (source)
  39. Capital Factory, FB: 298 TW: 261 Buzz: 526 Del: 193 (source)
  40. Fuddruckers, FB: 1,943 TW: 35 Buzz: 65 Del: 41 (source)

And congrats to the following Austin websites that nearly made the Top 40:
austin360.com, foodonthetable.com, zenoss.com, centralmarket.com, bazaarvoice.com, greenling.com, kgsr.com, mackbrown-texasfootball.com, austinchronicle.com, dachisgroup.com, academicsuperstore.com, apartmentratings.com, texasmonthly.com, buildasign.com, frontgatetickets.com, volusion.com, texassports.com, gamesalad.com, pubcon.com, snappages.com, kxan.com, spoontheband.com, tabbedout.com, bedandbreakfast.com, zebraimaging.com, myfoxaustin.com, infochimps.org, brokenspokeaustintx.com, austintexas.org, volunteerspot.com, 590klbj.com, orgsync.com, driskillhotel.com, klbjfm.com, hoovers.com, sanjosehotel.com, flotrack.org, pluck.com, mindbites.com, spredfast.com, socialsmack.com, darksiders.com, waterloorecords.com, recyclematch.com, workstreamer.com, budurl.com, agentgenius.com, lakeaustin.com, kw.com, flowrestling.org, sweetleaftea.com, greenmountainenergy.com, bookpeople.com, gsdm.com, dadlabs.com, fundable.com, originalalamo.com, telligent.com, creditcards.com, amysicecreams.com, stubbsaustin.com, emosaustin.com, lifesize.com, wholinkstome.com, fictionaut.com, austincc.edu, 6street.com, netspend.com, interspire.com, cyberhomes.com, vast.com, cyberrentals.com, ni.com, convio.com, infochimps.com, firewheeldesign.com, weareaustin.com, oneworldtheatre.org, techrepublic.com, schlotzskys.com, campus2careers.com, offers.com, rdiconnect.com, splashmedia.com, calendars.com, governor.state.tx.us, freescale.com, recklesskelly.com, duels.com, deals.com, valueweb.com, guyforsyth.com, challengegames.com, blellow.com, buzzstream.com, spooonful.com, cheaptweet.com, speakermatch.com, keepstream.com, incspring.com, gallerydirect.com, snocap.com, thirteen23.com, snapstream.com, golfsmith.com, cyc.com, ci.austin.tx.us, carinos.com, affiliatetip.com, titosvodka.com, mytoons.com, hotschedules.com, bandize.com, onesource.com, and hurricaneparty.com.

It’s worth pointing out, the numbers used for the calculation of each website’s social media impact are based on shares of each site’s homepage, so it’s possible that a site that attracts a lot of mentions to its internal pages is under-counted.

Pubcon Day 2- WordPress SEO

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Jeremy Bencken

Pubcon Day 2- WordPress SEO

Mar 9, 2011 at 5:13 pm

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aknecht
#pubcon session on WordPress & SEO more of teaching SEO basics then optimizing WordPress configurations, plugins, etc. #dissapointed
Mar 9, 2011 at 4:43 pm
affpathfinder
Evidence ? RT @LaurieMacomber: Hooray! #pubcon Chris Pearson speaker says on page optimization vs links can triumph. My thought too.
Mar 9, 2011 at 4:57 pm
LaurieMacomber
Hooray! #pubcon Chris Pearson speaker says on page optimization vs links can triumph. My thought too.
Mar 9, 2011 at 4:56 pm
TastyPlacement
Chris Pearson says wordpress doesnt do seo, your template does seo #pubcon
Mar 9, 2011 at 4:50 pm
affiliatetip
Yfrog - photo  - Uploaded by affiliatetip
http://yfrog.com/h7bp9abj
Mar 9, 2011 at 4:41 pm
Calavera_Kid
Do not keyword stuff when editing your permalinks on new posts, remove fluff, stopwords for SEO friendly URL #pubcon #wordpress
Mar 9, 2011 at 4:38 pm
joeyabna
WordPress tips from #pubcon Edit Your Urls before you post the article. Make prettier urls with the right keywords nothing extra.
Mar 9, 2011 at 4:37 pm
joeyabna
Use your keyword research to create your categories for WordPress #pubcon
Mar 9, 2011 at 4:34 pm
joeyabna
Make sure your permalinks are optimized for search on wordpress #pubcon
Mar 9, 2011 at 4:28 pm
GarrethWMN
#pubcon LISA IS THE BEST! Focus Now then you can sleep in @jwest5150 session!
Mar 9, 2011 at 4:25 pm
PearlyWrites
Avoiding wordpress seo mistakes #pubcon
Mar 9, 2011 at 4:25 pm
PeterBecci
Be careful with ALL IN ONE SEO and Thesis regarding permalinks. They don’t always get along. #pubcon
Mar 9, 2011 at 4:15 pm
bencken
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Mar 9, 2011 at 4:25 pm
saffyre9
Keyword density? Oh my. Please stop talking. #pubcon
Mar 9, 2011 at 4:21 pm
joeyabna
use your meta description as a call to action #pubcon
Mar 9, 2011 at 4:19 pm
LaurieMacomber
#pubcon – speaker Michael David says description tag should get more ‘crafting’ than even 1st paragraph of website copy (get the click)
Mar 9, 2011 at 4:19 pm
Spencer_Kendall
WP tip: One keyword group per page, with common word roots #pubcon
Mar 9, 2011 at 4:15 pm
bencken
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Mar 9, 2011 at 4:25 pm