Let’s assume you know something about SEO. You understand the basics: there’s a difference between on-page and off-page SEO, you know how to do keyword research, you’ve analyzed your pages with tools like seoMoz and you’re scoring A’s for your target terms (yea for you!), you’ve heard about SEO techniques that may be higher risk than others, and you’ve even built some links by torturing the secrets out of a competitor’s backlink profile. But you still feel like there’s another level of knowledge and experience you have yet to tap into. If that’s you, you need Distilled’s Pro SEO Seminar in Boston.
Writing this actually pains me. I must admit that I had to cancel my reservation due to family obligations (it would have been nice to realize that before I actually booked my flight to Boston and bought my ticket). But I attended Distilled’s LinkLove Seminar in New Orleans, and it was fantastic. I bought my ticket for Boston the weekend I got back. And based on the line-up for Boston, the content is just as strong, if not stronger.
Without further ado, here are my top 5 reasons why you should attend Distilled SEO Pro Seminar in Boston:
5) It’s cheaper.
Distilled SEO Pro Boston is $799 (if you sign up for a free seoMoz Pro trial). That’s almost half the price of other pro conferences.
4) It’s smaller and more focused.
Small is the new big when it comes to conferences, and for two good reasons: first, cornering a speaker and asking question will be easier, you just have much greater access at a small conference, and second, it’s easier to meet people. Who wants to attend a conference and spend the whole time talking to their coworkers?!? Small conferences are less intimidating and people tend to be more open in general.
3) Single track, all organic SEO.
Don’t you hate it when you go to a conference to discover that the PPC kids are getting all the schwag and attention? Not to mention the awkward conversations you have during the networking part where you’re like, “So what kinds of margins does that PPC traffic drive for you?” Distilled Pro Boston is a single-track conference, so you’ll be surrounded by people who are passionate, advanced SEO’s. At least for me, half the attraction of a conference is meeting really smart people who are doing cool things in your field.
2) It’s actually advanced.
Some conferences are billed as advanced and deliver on that promise in about 25% of the sessions. Knowing how Distilled operates, looking at the agenda, and having seen some of the speakers talk before, this will not be one of them. This will be a firehose of information.
1) Better content, period.
In New Orleans, I had a chance to talk with Distilled’s Tom Critchlow about their philosophy toward conferences. He said, in a nutshell, it is to ” never be beaten on content.” To this end, they hand pick only speakers they have personally seen before. They also review everyone’s presentations and do a round of quality control to make sure everyone delivers.
Given my experience in New Orleans, I know the quality Distilled can deliver. The Boston agenda looks fantastic. The speakers will rock. The attendees will be cool. If you can make it to Boston May 16-17 get a ticket before it sells out. Click here for the details. (Not an affiliate link, by the way, I’m just a huge fan of Distilled).