Here are the resources that will be useful to attendees of my presentation at ProductCamp Austin. In my opinion, these should be required reading for any Product Manager responsible for driving a material portion of their company’s revenue from a consumer-facing web application.
- Googlebot Persona [pdf]
- Google Webmaster Guidelines
This is the “rule book” for Google.
- Google Search Engine Optimization Starter Guide [pdf]
If only regular human users could write a book about their needs that is as clear and useful as this!
Any questions? Get in touch!